Building Your Successful Training Consulting Business

Where training professionals get expert guidance to build their dream consulting business while avoiding key trip-ups and mistakes.


Ready to Build Your Successful Training Consulting Business?

Are you a successful training professional who’s thinking about going out on your own?
Have lots of questions and limited courage?
Need answers and a boost?

Is this you?

  • Thinking about starting your own training or talent development consulting business but not sure where to begin?
  • Researching what you need to do or how to make it work?
  • Preparing for a career change and it’s finally the right time to take the leap to go solo?
  • Started your business recently and feel overwhelmed or confused about how to make it all work to replace your day-job income?

For years you’ve watched training consultants sashay in, design or conduct training, and waltz out with a big check. You know you can do the same—and better. You’ve always wanted to be a consultant. Today’s gig economy excites you and you want to be a part of it. You have an exciting idea and have been thinking about striking out on your own to doing what you love

Elaine and Halelly 2018We can help!!

We’ve been there! And as seasoned training business owners (we have over 50 years of consulting experience between us!), we want to help you succeed. We'll help you sort through the chaos and overwhelm to finally make your dream business a reality with confidence and clarity.

(Not familiar with who we are? Scroll down to find out a bit more about us.)

This course gives you a chance to learn our time-tested, experience-based information. You’ll receive hands-on guidance to build the successful training consulting business you've been dreaming of. If you already started your consulting business, we can help you finally get your business to take flight.

What you’ll learn:

  • How to know whether you’re ready to take the leap.
  • If you have what it takes to build your own consulting business.
  • How to build an entrepreneurial aptitude—the basis for a successful business.
  • How to find your first clients.
  • Secrets to naming your business.
  • 3 models to determine what to charge and why most new consultants need to double their fees.
  • How to predict what clients will pay for your services.
  • The value of a marketing niche and how to find yours.
  • Determine which business structure is right for you and who you need on your business team.
  • Tips and techniques for creating your marketing plan.
  • Do’s and don’ts for leveraging social media for branding.
  • Mistakes to avoid on your first sales calls.
  • Dozens of marketing tricks that won’t break the bank.
  • Business plan template.
  • A guide to make a successful transition from your day job to consulting.
  • And a lot more, truly.
Other leading training consulting business owners think we’re legit

Michael Bungay Stanier testimonial

“In Elaine and Halelly you've got two of the smartest women in the business. Draw on their experience and years of success practicing what they preach to build your own successful consulting or training business.”

Michael Bungay Stanier, Author of the WSJ-bestseller, The Coaching Habit

Bev Kaye testimonial

“If only I was offered a course like this when I was building my business. I learned how to start and grow a company through the proverbial “school of hard knocks!” You don’t have to! Elaine and Halelly have worked hard to combine their wisdom and put it together in an easy to follow map. It will still take a lot of hard work and guts, but you’ll learn from their journey and they’ll guide you in building your own.”

Bev Kaye, Founder, Career Systems Intl, Co-author, Help Them Grow or Watch Them Go, Up is Not the Only Way, Recipient, Lifetime Contribution Award, ATD, Thought Leadership Award, ISA

Your Instructor

Elaine + Halelly
Elaine + Halelly

Elaine Biech is a consultant, trainer, and author of The Washington Post #1 best seller, The Art and Science of Training. She has four decades of experience and published more than 80 books including two classics in the consulting industry: The Business of Consulting and The Consultant’s Quick Start Guide. Her company, ebb associates inc, started as a custom-designed training business and now helps large global companies work through large scale change. Elaine is a dedicated lifelong learner who believes that excellence isn’t optional and has had the privilege of helping hundreds of trainers become consultants. The recipient of numerous professional awards, Elaine is a consummate training professional who has been instrumental in leading the talent development profession during most of her career.

Halelly Azulay is a consultant, trainer, and leadership development strategist at TalentGrow. She brings 25+ years of experience in training and development including 13 years as a training consulting business owner. Halelly is the author of two books, Employee Development on a Shoestring and Strength to Strength. She has contributed to numerous training books such as ATD's Action Guide to Talent Development, The ASTD Handbook, and The Art and Science of Training. She offers actionable leadership insights on her blog and her leadership podcast, the TalentGrow Show, where she has interviewed such legends as Daniel Pink, Dr. Beverly Kaye, Elliott Masie, and many more. Halelly is a sought-after volunteer leader and mentor in the talent development industry.

Elaine and Halelly are creators of Building Your Successful Training Consulting Business online course and advisors to the world of consultants.

Course Curriculum

We'll help you move out of confusion and into the satisfaction of successfully building your business. You too can live the life you’ve imagined as an entrepreneur in the training and talent development industry.

Imagine what it could be like when you build your profitable consulting business:

  • Do the meaningful work you desire
  • Be in charge of your life
  • Work with clients you want
  • Control how much income you’ll make

Enrollment is now closed for the January 2019 cohort. Sign up for our waiting list below and be the first to hear about the next time we open the course for enrollment!


This course is not open for enrollment.

Frequently Asked Questions

When does the course start and finish?
Right now the course is closed to new enrollments. Sign up for our waiting list to be the first to hear when we open it next - anticipating it to be in the late spring/early summer of 2019.
How long do I have access to the course?
How does lifetime access sound? After enrolling, you have unlimited access to this course for as long as you like - across any and all devices you own.
What if I am unhappy with the course?
We would never want you to be unhappy! If you are unsatisfied with your purchase, contact us in the first 30 days and we will give you a full refund.